Who – champions for the natural beauty industry
lük beautifood believe nourishing your whole body with healthy food is central to cultivating your natural beauty; what you put on your body should be as nutritious and safe as what you eat.
So, lük takes their foodie knowledge and applies their expertise in food + nutrition to create simple, beautiful, multipurpose beauty products from active foods without using synthetic or toxic ingredients to nourish your skin from the outside in.
Why – to give every woman the opportunity to find the power of natural beauty
lük’s mission is to disrupt the beauty industry by giving every woman the opportunity to cultivate her natural beauty without compromising her health and wellbeing with outdated chemically formulated cosmetics and time consuming beauty practices.
Their philosophy is to highlight not hide your natural beauty with a look that is about a healthy naked glow – beautiful subtle illumination that takes you from home to on-the-go.
What – 7 sheer shades of Lip Nourish
The amazing Lip Nourish range will give your lips a daily dose of essential skin food nutrients, supporting your body’s natural processes without the use of hazardous ingredients.