Who – Sasha, a British entrepreneur
butter LONDON was founded in 2005 by Sasha Muir, a British entrepreneur, who spotted a gap in the prestige beauty marketplace. With the help of Nonie Creme, London’s premier fashion manicurist, Muir successfully built the company into an influential, high-design, nail lacquer brand.
Why – safe nail polish woohoo!!
The Butter London 7-Free formulas are free from formaldehyde, formaldehyde resin, camphor, DBP, toluene, xylene and ethyl tosylamide.
What – colours to rock your socks off!
Butter LONDON believe in Rock & Roll. Great Britain. And Fashion. They’re obsessed with colour, unbridled creativity & self-expression. Their shades are created for the catwalk alongside the world’s top fashion designers – putting you in the front row every day.